blogfam
"At age 88, I wake up every morning and say to myself, 'Well, I'm still in New York. Thank you, God.'" — Mayor Koch, R.I.P. Ed Koch
Jun
14
2012

Day 2: Kitty Bradshaw for @Toyota #ToyotaWomen

 

 

Day two started off bright and early at 7:30am as we headed off to the Toyota campus to hear from various Toyota team members.  Topics ranged from the buying process to community service and Women in the workforce and philanthropy.  The first speaker up was Kimberly Gardiner, who engaged the Bloggers by asking us to introduce ourselves and talk about our favorite and least favorite things about the car buying experience.  Answers included test driving, negotiating, research, and customization.

Michael Rouse, VP of Philanthropy and Community Affairs for Toyota spoke about the various channels that the car brand gives back to the community.  He detailed with the Bloggers Toyota’s commitment to giving back through strategy and execution.  I was surprised to learn that Toyota has given away a half a billion dollars to charity since 1991.  Another way that they support the community is by providing a 2.5 hour defensive driving program for teens and their parents; with 20,000 participants that have taken part in the program since 2004.  The defensive driving program is slated to take place in Lexington, KY, Chicago, IL, and Philly for Fall 2012.

After hearing from David, Kimberly, and Michael… the Bloggers were shuttled off to Toyota’s South Campus for the Ride and Drive.  During this time Danyelle and myself teamed up to test drive the Toyota Prius Hybrid Liftback, Camry Hybrid, and the Rav 4.  We actually got to film video while test driving the vehicles… check back next week for the individual car experiences complete with Toyota Rep Interviews.

After our afternoon drive we breaked for lunch in the Toyota Employee breakroom where we feasted on sandwiches and spring water while mingling.  After lunch we were shuttled back to the Toyota Plaza for panel sessions.  During our first panel session we got to hear from three dynamic women: Nancy Fein, Dionne Colvin, and Beena Patel who spoke about diversity and women in the Toyota workplace.  I believe Nancy said she has worked with the brand for 25 years, Dionne 23 years, and Beena being the newbie has worked with them for 5 years.  The ladies seemed genuinely happy to work at Toyota and each discussed individual experiences that made it worth working for the brand.

Our last panel session included Susan Samuel, Amy K. Taylor, and Katy Soto who talked about technology, environmental safety, and communications.  I had the pleasure of meeting and speaking to Amy about Toyota’s green initiative the night before.  She was a true “light” to be around and spoke passionately about her role in the company.  After the panel sessions, we were shuttled over to the Toyota Museum where we got to view up close all the cars that made Toyota GREAT over the years!  I took a lot of pictures; check them out below.

We ended Day 2 by going out to dinner at Depot in Torrance.  I am really glad I got the chance to bond with my fellow Bloggers, Team Toyota, and the Clever Girls.  It was an unforgettable experience for this California New Yorker.

 

Please check back for my Ride and Drive video footage Next Week…

 

———————————————————————————————————-

Disclosure:  I was selected for participation in the TWIN community through a program with Clever Girls Collective. I did not receive any compensation for writing this post, or payment in exchange for participating. The opinions expressed herein are mine, and do not reflect the views of the Toyota.

———————————————————————————————————-

 

About The Author:

ABOUT KITTY BRADSHAW: Born and raised in Los Angeles, California, Kitty Bradshaw brings a fresh and innovative perspective to the blogosphere. With a following of over 50,000 avid readers, Kitty Bradshaw is able to effortlessly engage readers with her sincerity, communal presence, and creative approach to “Online Journalism”. Bradshaw's likeability and success are largely due to her determination and adaptability to the ever changing Social Media Industry. With 16 years of technical writing experience under her belt —spanning through multiple accounts on various social networks, messages boards and chat groups, Kitty Bradshaw is on the list of "who's who" with a savvy internet presence that will inevitably make her a household name. Kitty Bradshaw currently resides in New York City where she writes about “New York Life from a California Perspective”. As the Self-Proclaimed, "Social Network Journalist", she reports news instantly on her smartphone as she cat walks over it in her pumps.

8 Comments to “Day 2: Kitty Bradshaw for @Toyota #ToyotaWomen”

  1. Andi says:

    It's incredible how much we did that day!!! Loved the test drive.

  2. Great recap post. Fun times! Hoping they have another full TWIN event before our tenure is complete.

  3. Sounds like it was a fun weekend. I would love to hear more about their "green" initiative, because ppl are tired of taking out a 2nd mortgage just to pay for gas in their cars.

  4. I love that they have a museum where you can check out their older models.

Subscribe to these comments by RSS

Leave A Comment

You can change your comment avatar at Gravatar.com.
Using this site means you agree and will adhere to all rules, terms, and policies.


XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>